How this works
- Coaching is self-paced — we work at your rhythm.
- My role is not to tell you what to do, but to help you find the best path.
- You are ultimately responsible for every decision in your business.
- This is a forum for exploration, clarity and growth.
Session 1
Foundations — Start With Why
You should leave this session: refreshed — a burden lifted — and energised about what comes next.
1Personal vision & values
- Why did you become a physio?
- What impact do you want to create?
- What are your core values — gratitude, empathy, courage, others?
2Your business journey
- How did you start the business?
- What was the original vision — and has it changed?
- What challenges have shaped how you operate today?
3Current focus & goals
- What are your biggest business challenges right now?
- Where do you most need help?
- Staff · recruitment · workload · culture · systems · sales · marketing
- What does success look like in 12 months?
4Ethics & beliefs about business
- Team-based practice or solo practice — what do you actually believe in?
- Any self-limiting beliefs shaping your decisions?
- What's the ideal business model, long term?
Session 2
Business & Finances
Understand the money flow — income, expenses, profitMake informed financial decisionsFind the profit leaks and the opportunities
1Financial review
- Current income, expenses and profit margin?
- What systems track the finances — accounting software, bookkeeper?
- Do you know your profit & loss numbers cold?
- What's the financial buffer for emergencies?
2Revenue & pricing strategy
- Are your fees aligned with your value and market demand?
- Missed revenue opportunities — classes, programs, online, upsells?
- Does pricing or service structure need adjusting?
3Growth & financial goals
- Revenue milestones — one year out, three years out?
- Financially stable as-is, or are adjustments needed?
- Which costs can be optimised without compromising quality?
4Action planning
- What small financial changes can start immediately?
- Which bigger shifts need strategic planning?
- What's the timeline?
Session 3
Sales, Marketing & Scaling
Build a consistent client pipelinePosition strategically in your marketLeverage relationships and networks
1Current marketing & sales
- How do clients find you today?
- What's working — and what isn't?
- Is there a clear referral network?
2Lead generation & conversion
- How do new clients arrive, channel by channel?
- Is there a structured path from enquiry to booking?
- How many new leads per month?
3Pricing & the market
- How do your prices sit against competitors?
- Should rates move based on the value delivered?
4Referral & relationship marketing
- Which referral sources are you leveraging?
- How often do you nurture existing referrers?
- Partnerships worth developing?
5Optimisation & expansion
- Additional revenue streams — products, online, classes?
- Could the service offering diversify?
- What does growth look like over 3–5 years?
6Action planning
- Immediate tweaks — SEO, ads, networking?
- Larger projects — website, social strategy?
- Partnerships or collaborations to open?
Session 4
Leadership, Team & Systems
Build a strong teamDevelop scalable systemsAvoid burnout and bottlenecks
1Team & leadership approach
- How do you currently manage the team?
- Are employment and contractor agreements structured well?
- What leadership challenges do you face?
2Hiring & staffing plan
- Hiring ahead — who and when?
- What gaps exist in the team structure?
- How do you build staff buy-in and retention?
3Operational efficiency
- What systems and processes are in place?
- Are workflows actually efficient — or just familiar?
- The single biggest operational pain point?
4Work-life balance & personal goals
- How do you manage stress and avoid burnout?
- Is time blocked for health and family?
- What's the ideal weekly schedule?
5Scaling & exit strategy
- Where is the business in 5–10 years?
- Exit, scale, or stay in a leadership role?
- The perfect long-term structure — what does it look like?
6Action planning
- Small leadership adjustments to make now?
- The long-term staffing plan?
- Which systems get built to remove the bottlenecks?
From Session 5
Custom Strategy & Deep Dives
After the four foundation sessions, coaching moves to bespoke strategy built around what your business actually needs — informed by everything the first month surfaced.
- Scaling & hiring — building a strong team
- Financial optimisation — refining pricing and profitability
- Marketing & positioning — expanding brand authority
- Leadership development — communication and team dynamics